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The journey to the establishment of our North American headquarters in Detroit
The latest issue of Crain's Detroit Business features an article about our journey to establish ALBA Robot 's North American headquarters in Detroit! By first participating in the FLITE Program ( Michigan Economic Development Corporation ) at Gerald R. Ford International Airport (GRR) in Grand Rapids and, more recently, at the Detroit Smart Parking Lab and now joining Newlab at Michigan Central , we are positioning our company within Detroit's vibrant mobility ecosystem ,
Feb 281 min read


AI Festival 2025 with InnovUp
On the occasion of AI Festival 2025 , WMF - We Make Future ’s international event dedicated to Artificial Intelligence , InnovUp hosted a panel discussion about " Al - Challenges and Opportunities of the Future (and Present) of Innovation ” at Bocconi University. Our Product Manager, Lorenzo Sabaini , has been invited to share insights on the impact of Al in shaping smarter mobility solutions and improving the users experience , along with other leading voices from innovativ
Feb 271 min read


Enhancing the UX of our operator app and passenger display interface
We are proud to share the experience of Marco Bosaglia , who recently completed his internship at ALBA Robot as part of his Master’s degree in User Experience Psychology at Università Cattolica del Sacro Cuore. Combining design and psychology , the Master’s program equips students with the best methods and tools to deeply understand users’ needs and contexts — a perspective that perfectly aligns with our mission to make technology more inclusive and human-centered . Dur
Feb 251 min read


Introducing our brand-new cushioned seat
We are excited to announce the latest feature of our autonomous mobile robots – introducing our brand-new cushioned seat ! There is always room for improvement, so we decided to make a change to our seat to ensure even greater comfort on every ride! This upgrade is designed to enhance the transportation experience for People with Reduced Mobility (PRM), making it more comfortable and enjoyable. Our new seats not only provide a high level of ease, but they can also be customi
Feb 241 min read


Forbes Italian Excellence
On February 19, our CEO Andrea Bertaia participated in the Forbes Italian Excellence event held in Turin. This prestigious initiative by Forbes Italia celebrated the best of local entrepreneurship , offering a unique opportunity for experts and business leaders to come together and share insights on the most critical factors driving growth and innovation . We are truly honored to have been selected by CTE NEXT as part of this remarkable showcase of Italian excellence .
Feb 201 min read


Soft skills training program at Assocam Scuola Camerana
At ALBA Robot , we believe that success isn't just about technical expertise - it's about building a strong and collaborative team that works together to achieve our goals. That's why we are thrilled to have completed our first soft skills training program that marks a significant step in our commitment to creating a culture of continuous learning and professional development ! In today's fast-paced, technology-driven world, soft skills like communication , problem solvi
Feb 181 min read


Launching our PRM transportation service at EuroAirport (Basel-Mulhouse-Freiburg)
We are excited to announce that ALBA Robot has landed in Switzerland at Euro Airport Basel-Mulhouse-Freiburg , partnering with CGS Customer Ground Service AG to develop autonomous mobility solutions for Passengers with Reduced Mobility (PRM). This partnership represents a significant step forward in making air travel more inclusive , accessible and seamless for everyone. Our autonomous mobile robots are designed to transform mobility within airports , empowering PRMs t
Feb 121 min read


ALBA Robot joins Newlab at Michigan Central in Detroit
We are thrilled to announce that ALBA Robot has officially joined Newlab at Michigan Central in Detroit! This marks a significant milestone in our journey, unlocking new opportunities and accelerating our international expansion in North America . Newlab is a global venture platform that fosters cutting-edge technology , robotics , AI and sustainability , bringing together forward-thinking startups and innovators. Becoming part of this dynamic ecosystem will propel our g
Feb 41 min read


Mobility Global Forum - Detroit Auto Show 2025
We were thrilled to take part in the Mobility Global Forum , held on January 15-16 during Industry Days at the Detroit Auto Show . With more than 30 expert-led panels and discussions, the event gathered global OEMs, tech startups and industry leaders to explore key topics shaping the automotive sector - from AI integration to the future of mobility in Southeast Michigan . Daniel Chiaravalli was invited to join a panel discussion on the " Future of Technology for Urban Mob
Jan 161 min read


Airports Innovate 2024 - ACI Airports Council International
On 26-28 November we were in Rome to attend Airports Innovate 2024 , the ACI global innovation trade show and conference set to shape the future of aviation ecosystem! Our CEO Andrea Bertaia had the unique opportunity to connect with industry leaders, experts, and innovators driving change in the sector and to pitch in front of them how our autonomous micro-mobility services can support airport operations and enhance passengers experience. The event was jointly organise
Nov 28, 20241 min read


Celebrating innovation: ALBA Robot at the Grand Prix Innovation in Milan
It was great to participate in the third edition of the Grand Prix Innovation last night at Palazzo Mezzanotte in Milan! The event, organized by CCI France Italie - Camera di Commercio to reward the most innovative and sustainable ideas, was an exciting platform for innovation and we were proud to showcase one of our autonomous driving robots in the interactive exhibition area. The big news this year was, in fact, the section dedicated to interactive exhibitions and demos
Nov 27, 20241 min read


Innovazione a sistema: ALBA Robot joins the panel on internationalisation opportunities
Today, November 26th, at the Bioindustry Park Silvano Fumero, took place Innovazione a sistema , the annual event organized by Sistema Poli di Innovazione Piemonte in which the leading companies in regional innovation have the opportunity to interact with representatives of Regione Piemonte and the local and international networks that revolve around Sistema Poli. Federica Sassone was invited to take part in the panel dedicated to " Internationalisation Opportunities ", s
Nov 26, 20241 min read


X-HUB TOKYO Inbound Program
We are excited to announce that we are one of the 9 startups and SMEs that have been selected to participate in the mobility course for the X-HUB TOKYO Inbound Program ! Through mentoring sessions with business professionals, lectures on the legal market of Tokyo, along with matching opportunities with Tokyo-based corporations, VCs and start-up companies, the program aims to support overseas companies in their expansion into the japanese market . We are happy to have been s
Nov 25, 20241 min read


EMPATHY (Empathetic Mobility Platform with Autonomous TecHnologY), a project funded by the SWIch call
ALBA Robot , together with a high-level partnership consisting of Proma Group , R. Zenti Srl and the Politecnico di Torino as Research Body, has submitted a Research and Development project to the SWIch Call entitled " EMPATHY - Empathetic Mobility Platform with Autonomous TecHnologY ". The EMPATHY project leverages the skills and experience of ALBA Robot to develop and test a micro-mobility platform , starting with the production of a pre-series of robotaxis - single or
Nov 20, 20242 min read


Mindful Thursday at OGR Tech
Yesterday Federica Sassone took part in the second edition of Mindful Thursday , an event by OGR Tech that explored the role of data-driven businesses in creating sustainable, high-impact solutions. Our roundtable was moderated by Christian Racca from Impact Deal , which we thank for choosing us as an example of a high social impact company: we are amazed by the interest that our technology and our smart mobility solutions always raises in others! It was a real pleasure
Nov 15, 20241 min read
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